It’s back to the original orange juice cartons for PepsiCo Inc.’s Tropicana Products juice division after consumer complaints about the new packaging’s appearance, notes Grumpy Editor.
Customers said the new look, kicked off with much fanfare in January, resembled a generic brand and deemphasized Tropicana’s pulp-free, traditional or other type of juice.
The old, familiar cartons are expected to reappear within a month.
In other Grumpy Editor end-of-week leftover notes:
Military casket photo coverage approved. An 18-year ban on news coverage of returning war dead from overseas has been reversed by the Obama administration. News organizations will be allowed to photograph flag-draped coffins --- if families of the fallen troops agree.
Gannett Co. cuts dividend by 90 percent. The largest U.S. newspaper publisher expects to save $325 million annually in slashing its dividend to four cents a share from 40.
Radio news staffs share coverage. Reporters with long-time Los Angeles radio news stations KFWB and KNX, which have been operating with separate newsrooms, may now be asked to file for either AM station.
Even comic strips caught in layoffs. The Oregonian, Portland, is cutting back on the number of its daily comic strips to 23 from 33. However, they now will appear in color.
Two papers each cut 100 jobs. The Providence Journal, Rhode Island’s largest newspaper, plans to eliminate 100 jobs by the end of next week while the Hartford Courant shed the same number this week. The Journal is owned by Dallas-based A.H. Belo. The Courant, is in the Tribune Co., Chicago, family.
Hollywood rediscovered in L.A. Focusing on its own backyard, the Los Angeles Times is establishing a large arts and entertainment department. Fifty staffers will cover “Hollywood’s movers and shakers and the celebrities who make Southern California their home.” The department will be headed by an assistant managing editor/arts and entertainment, a new post.
How to throttle consumer confidence. President Barack Obama during the week peppered speeches with the word “crisis,” topped off with “turn a crisis into a catastrophe.”